Tether, the issuer of the world’s largest stablecoin by market cap, has announced a significant $775 million investment in Rumble, a video-sharing platform known for its commitment to free speech and minimal content censorship. This strategic partnership comes just weeks after Rumble revealed plans to add Bitcoin to its balance sheet.
A Bold Move to Support Freedom of Speech
Tether CEO Paolo Ardoino emphasized the importance of free speech and financial independence in a Dec. 20 announcement on X (formerly Twitter). He stated, “Tether deeply believes in the fundamental values of freedom of speech and financial freedom.” Ardoino highlighted that the investment aligns with Tether’s mission to support innovative companies promoting societal resilience and independence.
Rumble, often seen as an alternative to YouTube, has gained attention for its uncensored approach to content. With Tether’s backing, the platform aims to strengthen its presence in the digital media space.
Collaborating on Tech, Cloud, and Crypto Solutions
Ardoino expressed optimism about Rumble CEO Chris Pavlovski’s leadership and the potential of their collaboration. The two companies plan to work together on initiatives involving advertising, cloud infrastructure, and cryptocurrency payment solutions.
Pavlovski echoed this enthusiasm, stating on X that he is more determined than ever to challenge YouTube’s dominance. “YouTube, lookout. I’m coming for your monopolistic market share globally,” Pavlovski declared.
Rumble Shares Surge After Announcement
The announcement had an immediate impact on Rumble’s stock price. During after-hours trading, Rumble’s (RUM) shares skyrocketed by 51.60%, reaching $10.90, according to Google Finance. The surge reflects growing investor confidence in the platform’s ability to compete with established giants like YouTube.
Rumble’s Bitcoin Adoption: A Strategic Step Forward
On Nov. 25, Rumble confirmed its plans to add Bitcoin to its balance sheet. The move followed a Nov. 19 poll by Pavlovski on X, where 93.9% of respondents supported the idea. The company’s board approved a strategy to allocate up to $20 million of its excess cash reserves to Bitcoin, reinforcing Rumble’s forward-thinking approach to financial management.
With its partnership with Tether and its adoption of Bitcoin, Rumble is positioning itself as a key player in the tech and media space, challenging the status quo with innovation and a commitment to free speech.